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Varity Ventures

Parent company

We build and run focused online businesses.

Varity Ventures is the parent company behind a group of e-commerce stores, marketplace brands and software products serving customers across Canada and the United States.

Portfolio

Our businesses

Each business has its own team focus, website and customer service – and shares the same standards for quality, privacy and fair dealing.

Marketplace seller

Amazon storefront

Our products sold through Amazon, with fulfilment and customer service following Amazon's marketplace policies.

Our standards

How we operate

Customers first

Clear product information, honest pricing and responsive support in every business.

Compliance by design

We follow Canadian and US consumer, privacy and marketplace rules from day one.

Privacy and security

We collect only the information we need, protect it, and are open about how we use it.

Built to last

We grow each business steadily, reinvesting in quality and service.

About us

About Varity Ventures

Varity Ventures is a Canadian company that owns and operates online businesses in retail, wellness and software. We start, acquire and grow brands that solve everyday problems well, and we give each of them the shared foundations they need: operations, compliance, technology and customer care.

More about us

Varity Ventures

  • Headquartered in Ontario, Canada
  • Serving customers in Canada and the United States
  • E-commerce, marketplace and software businesses

Partnerships, suppliers and media

Want to work with us or one of our businesses? We would like to hear from you.

Get in touch